Insertion order

Complete and approve this document with the publisher’s actual legal identity and the advertiser’s details before accepting an order. This worksheet does not issue an invoice or provide tax advice.

Publisher legal identity and address

Advertiser legal identity and billing address

Advertiser contact and email

VAT identification and tax treatment confirmed by tax advisor

Order reference

ONLINE REQUESTS

An online booking request is an offer to book the placement, dates and price shown. It becomes a binding order only when we email you our approval. We reserve the requested dates for 2 hours while you pay, and for 3 business days (Monday to Friday, New York time) after your payment. If we don't approve within that time, the request lapses, the dates are released and your payment is refunded in full.

BUSINESS CUSTOMERS ONLY

Online booking is available only to businesses acting in a commercial or professional capacity.

PRICE

All prices are in euros and include 19% German VAT. The applicable VAT is calculated based on your business location and VAT details. Eligible international business customers may be charged without German VAT. Businesses established in an EU member state other than Germany must provide a valid VAT ID; without one, we cannot accept an online booking.

Your final price is shown before payment. Our payment processor may convert the amount into your local currency.

PAYMENT

Payment is collected by card when you submit your booking request. The total amount is displayed before you pay.

Please provide accurate billing details and, where applicable, a valid VAT ID. If we cannot verify your VAT details, we may decline the booking request and issue a full refund.

You receive the invoice with the payment. Paying does not make the request a binding order; it becomes one only when we email you our approval. If we decline the request or don't approve it within the hold, we refund the payment in full to your card in the currency you were charged and issue a credit note. If you don't complete the payment within 2 hours, the reservation lapses, the dates are released and nothing is charged. If you cancel an approved booking free of charge (see Cancellation), we refund the payment in full; after that, the full price is due and is not refunded. Please write to us before disputing a card payment with your bank; while a dispute is open, we may pause the booking.

CANCELLATION

You may cancel an approved booking free of charge until 5 business days (Monday to Friday) before its first day. After that, the full price is due. Business days are counted in New York time (America/New_York).

CONTENT REVIEW

No political or issue advertising. We don't accept ads for or against a political party, candidate, government, ballot measure, law or regulation, or ads about a social or political issue that aim to influence opinion or a vote.

No profanity, obscenity or hate speech. Ads must not attack, demean or incite against people based on race, ethnicity, national origin, religion, disability, sex, gender identity, sexual orientation, age or similar characteristics.

Every ad is checked automatically, including by AI-assisted review, and by our editor before it runs. Automated checks never reject an ad on their own; the editor decides.

PLACEMENT AND PRICE

Record the booked format, booking IDs, America/New_York calendar dates, send date where applicable, package inclusions, total price in EUR cents including VAT, agreed discount and VAT treatment. A web placement runs Monday–Sunday, New York time. Jobs run 30 calendar days; events run through their end date, at most 90 calendar days.

CREATIVE DEADLINE

Final creative is due three business days (Monday to Friday, New York time) before the placement starts. Confirm the delivery channel with the publisher. Publication requires editorial approval of both the booking and its creative. Approval does not transfer responsibility for claims to the publisher.

CONTENT POLICY

Products and services must be genuine and lawfully offered. Mainstream consumer and business advertising is accepted, including cars, household goods, property, travel and professional services. Political or issue advertising, gambling, adult content, crypto tokens or investment schemes, weapons, tobacco, alcohol and drugs are not accepted. Unverifiable performance claims, impersonation of editorial content and undisclosed software downloads are not accepted. The advertiser is responsible for its copy, claims, destination and rights to supplied assets. The editor may request changes, refuse any booking or pull a placement at any time. Record any agreed cancellation, refund or make-good terms explicitly with legal review.

EDITORIAL INDEPENDENCE AND LABELLING

A sponsor cannot buy coverage, an editor’s note, story position, hub placement or changes to existing editorial content. All paid placements carry the centrally configured advertising label. Notes about current, recent or next-scheduled sponsors carry the publication’s automatic conflict disclosure.

MEASUREMENT

Email reach is delivered messages, not opens. Web reach is estimated home-page views during the booking period, from cookieless Cloudflare Web Analytics. First-party redirects count aggregate clicks and separately identify known automated user agents. There are no tracking pixels, cookies, fingerprints or unique-person claims. Reports disclose total and filtered clicks, missing or stale measurements and their dates. No audience or conversion guarantee is implied by these measurement definitions; any additional commitment must be explicit and legally reviewed.

PAYMENT FOR ORDERS ARRANGED BY EMAIL

Invoices are issued by the owner’s accounting tool, not this application. Payment is due 14 days after issue unless expressly agreed otherwise. Record the external invoice reference and actual payment date. Tax treatment, reverse charge and mandatory invoice wording require the owner’s tax advisor.

ACCEPTANCE

Publisher authorized representative, date and signature:

Advertiser authorized representative, date and signature:

Legal review reference and approval date:

Also available as plain text, for contracts and email.