As AI Videos Terrify Hollywood, Is It Time To Hand IP Management To The Masses?
AI-generated summary Director Ruairi Robinson used a two-line prompt in Seedance 2.0 to create a viral video of Brad Pitt and Tom Cruise, illustrating how easily users can produce Hollywood-tier artificial intelligence content. Disney subsequently sent ByteDance a cease-and-desist letter alleging that the company had hijacked iconic creations by distributing derivative works featuring those characters.